Southwest Michigan | Pure Michigan

SOUTH
WEST
MICHIGAN

Keep it fresh on the shores of Lake Michigan
by exploring this picturesque place filled
with wonderful flavors and a
renowned craft beer scene.

FRESH SHORES

In Southwest Michigan, you'll find plenty of fresh. From historical lighthouse tours to fruit straight from the farm, make a splash this summer in Lake Michigan and keep it fresh.

12 WAYS TO KEEP IT FRESH

On the shores of Lake Michigan in Southwest Michigan, you'll find fruit farms, fresh views, and plenty to see and do. Play a round on coastal courses or unwind with local brews all summer.

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FRESH HITS THE ROAD

With breweries and breathtaking views, lighthouses and lush trails, when the open road calls you can see all the sights on just one tank of gas.

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SO FRESH AND SWEET

Satisfy your sweet tooth at the many iconic creameries, bakeries and restaurants in Southwest Michigan for a taste of locally made goodness.

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HOTELS IN SOUTHWEST MICHIGAN

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